SHEILA LINA
SHEILA LINA
wellness. spirituality. leadership.
 
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Hi, I’m Sheila Lina.

It’s lovely to meet you. Thanks for dropping by.

I’m an actor, entrepreneur, executive coach, filmmaker, writer, and yoga teacher based in Manila, Philippines.

I lead a non-profit called Society for Spiritual Awakening, which promotes Christ-centered meditation and spiritual development.

I’m the Founder and former CEO of Shopinas, an e-commerce platform. Concurrently, I was the President of Dun & Bradstreet Philippines until I successfully sold the business.

I hope to share with you whatever wisdom and other cool things I’ve learned along the way to live a healthier, calmer, more balanced, Spirit-driven life.

 

3 books to reflect on the finitude and futility of material existence

Beginning with the end in mind is a highly effective habit (thanks Stephen Covey) that can inadvertently trigger an existential crisis. If you project far enough into the future, what you will encounter is your physical demise as well as the universe’s.

I picked these books because each one presents a valuable facet of the same phenomenon. We are finite. The universe, vast as it is, is also finite. Everything will come to an end. EVERYTHING.

What I’m Currently Working On

SOCIETY FOR SPIRITUAL AWAKENING

We are producing a video series for YouTube that shares about Christ-centered spirituality to a broad audience.

Our first video, the Seven Bodies of Man, is about our multi-dimensional design as human beings. We discuss the physical, energetic, emotional, mental and spiritual nature of our existence and how it is affected by our relationship with God.

We hope to plant the seeds of inspiration for people to pursue their spiritual development.

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START WITH YOGA

Frustrated by my tendency to scroll on my phone first thing in the morning, I set out to create a mindful and healthy alternative for waking myself up.

Start With Yoga is a 15 minute online video class of gentle yoga, breathing exercises and self-massage that you can do in your pajamas before getting out of bed.

I created it to be easy for yoga newbies to follow along and for experienced yogis to have a simple routine when they don’t have time for a full practice on the mat.

Click here to sign up and get a free video delivered to your inbox!

 
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Chief Transformation Officer at AIR21 Holdings, Inc.

I'm a director on the board of Air21 Holdings Inc, a group of companies in logistics and waste management that was founded by my parents and acquired by the Ayala Corporation. I also have an operational role as Chief Transformation Officer.

The companies are comprised of Airfreight 2100 Inc., Air21 Subic, U-Freight Philippines, Inc., U-Ocean, Inc., Cargohaus Inc., LGC Logistics Inc., Integrated Waste Management Inc.

Chairman at Castellina Property Consultants, Inc.

I co-founded a boutique real estate property consultancy firm which caters to family offices and specializes in high-end residential properties and capital markets.


 

A little bit about me…

 
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Family

My parents are Bert and Sylvia, who jointly founded Air21, one of the Philippines’ top logistics companies. My lovely sisters (April, Donna and Bertha) and I have been blessed with a loving family life.

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School

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I was educated in Catholic schools—Colegio San Agustin and De La Salle Zobel and graduated from New York University’s Stern School of Business with a Marketing and International Business degree.

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Theater

 
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I grew up peforming professionally. This was me as Susan in Trumpet’s The Lion, The Witch and The Wardrobe.

 
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Film

 
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After graduation, I moved to LA to act and produce. This was a pilot for a webseries called Sweety High.

 

Together with my sister Donna, I formed UBE MEDIA, LLC to produce independent Filipino film for a global audience. I was part of the team that produced the film Subject: I Love You.

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Recalibrating my Center

At some point, I burned out and felt a little lost. After nine years of living in Florence, New York and Los Angeles, I moved back to the Philippines.

 
 
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I pursued spiritual development and meditation with the group that would eventually become the non-profit organization, Society for Spiritual Awakening.

 
 
 
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I studied under Clayton Horton and Mo Ching Yip of Greenpath Yoga in Boracay for my 200 hour Yoga Alliance Teacher Training Certificate.

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Working for The Man

I eventually worked for my family business.

Launched Shopinas and lead Dun & Bradstreet Philippines.

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Bloomberg Philippines

Bloomberg Philippines

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Liberation

 
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My first exit!

CRIF, a business information company based in Bologna, Italy, acquired my family’s shares in D&B Philippines.

 
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My second exit.

No flashy acquisition story here. I stepped down as CEO of Shopinas just because I decided that it was time for me to move on and pursue a greater purpose.

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A New Chapter

Our family sold a majority stake of our logistics and waste management businesses to Ayala Corporation, the biggest and oldest conglomerate in the Philippines.

I got to live my HBS dream even for a little bit. Did the General Management Program with some pretty cool people.